Just Right Copy professional freelance copywriting header image
 

 

Sample #1 web copy for Pro Shot® Floor Restorer

Thinking of refinishing your floors?

  

Don’t! This is not a do-it-yourself project.

 

You could actually do irreversible damage to your home.

 

 

It’s true. You may think your hardwood, laminate, vinyl, or other type of floor is beyond help. Your only choice is stripping, sanding, and refinishing them…or (worse) buying new floors!

 

Or so you thought. But Pro Shot® Floor Restorer brings out the natural beauty of your floors—without the monumental (and potentially disastrous) job of refinishing or the expense of replacement. Pro Shot® Floor Restorer goes down smoothly in one easy application, so you don’t have to be a pro (but it’ll make you look like one!).

 

Pro Shot® Floor Restorer dries to a mirror-like finish in about 30 minutes and is UL-listed for slip resistance. Best of all, that “new floor” look will last months and months (up to a full year), with no yellowing or waxy buildup. So you won’t be spending every Saturday maintaining your floors!   

 

What kinds of floors do you have?

  • Hardwood 
  • Laminate                                                                                                               
  • Vinyl                                                               
  • Linoleum                                                        
  • No-wax 
  • Tile 
  • Ceramic
  • Terrazzo
  • Flagstone
  • Slate     
  • Concrete                                                         
  • Commercial/industrial                                                                    

Pro Shot® Floor Restorer makes beat-up old floors look new, keeps new floors looking new, and makes cheap laminate look expensive.

 

Have pets or kids? Pro Shot® Floor Restorer fills scratches (like from pets’ toenails) and will protect your floor from spotting when spilled on. If it’s good enough for hospitals, an orphanage, the US Military, shopping malls, hotels, airports, schools and universities, a diner with 200 customers each evening, a flooring company who used it on their display room floor…well, isn’t it good enough for your home?

 

Now, it may seem like Pro Shot® Floor Restorer has nearly magical properties…and perhaps it does. But you’ll want to follow the directions carefully to get the best possible results. So…

 

Please don’t apply with a string mop…it’ll turn out streaky, and don’t apply to a damp floor…it’ll turn out cloudy. And please don’t expect best results on highly porous surfaces like unfinished wood. Just follow the easy directions and we guarantee you’ll be thrilled with your beautiful “new” floor.

 

So go ahead… Let the kids and pets loose with their sticky drinks, clattering toys, and annoying claw marks. Welcome your party guests with their stilettos and their notorious black heel marks. They’re not a problem anymore!

 

One more thing… Pro Shot® Floor Restorer is petroleum-free, so it’s safe for your family, your pets, and the environment—no harsh chemicals or smelly fumes.

 

Pro Shot® Floor Restorer…like a fountain of youth for your floor. If old, ugly floors were stopping you from having company…or making you lose sleep over the prospect of an expensive, time-consuming project…then click one of the buttons below and beautiful, new-looking floors are on their way.

 

We offer a product just for cabinets and countertops, too!

 

(Now your biggest worry is: what will you do with the time and money you’ll save?)

 

See the complete website at http://www.proshotcorporation.com/

 

 

Sample #2 Paul Dessau Fine Art

 

Collage is a fine art form in which a variety of materials are skillfully blended into a whole that is delightfully greater than the sum of its parts. With his keen observation, eye-hand coordination, and vivid imagination, collage artist Paul Dessau works with recycled materials—archival magazine scrap, printed items, and found objects—to create works of art with a surprising range of colors, textures, and patterns.
 
Departing from the modern trend toward mechanical and electronic methods of art production, Paul works “gadget-free,” beginning by hand-drawing the initial design. Subjects include famous people, such as Marilyn Monroe, Martin Luther King, Jr., and Albert Einstein, as well as those chosen by clients for commissioned portraits. He works from both life and photographs.
 
The multi-layered artistry in each piece is appreciated when viewed from various angles and distances. Up close, we can distinguish words and images relating to the subject matter; for example, “Mind on Astronomy” has a photo of a celestial event and print reading “Magellan’s First Look at Venus.” At a distance, details disappear, the colors and patterns blending into subtle impressions. In the artist’s skilled hands, Marilyn’s dress becomes black velvet; fine print becomes shading on a face; words and shapes become a starry sky; peacock feathers appear three-dimensional.
 
Each piece is signed and dated by the artist. Most of Paul’s works are available for immediate purchase; pieces can also be commissioned. Portraits of loved ones and pets are popular with clients as gifts for special occasions.  
 
“A highly original (and environment-friendly) technique, great subjects, imaginative execution!” ~Ernest Bernhardt
 
“Beautiful, evocative, iconic.” ~Kristin Pfeil
 
“Paul has an outstanding eye for minute detail in the service of a terrific wholeness of effect. His collages are interesting and very beautiful. Top notch!” ~Brian Haley
 
 
See the complete website at http://www.pauldessaufineart.com